Designed for all learning types

  • Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

  • Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

  • Downloadable Resources

    Takeaways and helpful templates that you can download and apply to your business today.

Course curriculum

  • 1

    Get Started Here!

    • Schedule a Coaching Call

    • Stay Connected via our REAL ESTATE AGENT ROUND TABLE Facebook Group

  • 2

    Module 1: Local Services Ads

    • Module 1 Video: Local Services Ads

    • Workbook: Module 1: Local Services Ads

    • Quick Tip: 3 things that make you appear more frequently for Local Services Ads

    • Generating Listing Leads with Local Services Ads

    • Online Lead Source Funnel

    • Quick Tip: Starting off on the right foot

  • 3

    Module 2: My Business Profile

    • Module 2 Video: My Business Profile

    • Workbook: Module 2: My Business Profile

    • Creating Multiple Google My Business Locations

    • How to Create Multiple Google Locations for a Real Estate Agent

    • Quick Tip: If you are struggling to get locations verified

    • How to Create Multiple Google Locations for a Real Estate Agent

  • 4

    Module 3: Online Reviews

    • Module 3 Video: Online Reviews

    • Workbook: Module 3: Online Reviews

    • Best Practices for Generating Google Reviews

    • Asking for a Review

    • Asking for a Google Review Template

    • Leave Us a Review Social Media Template

    • Google Review Request Email Template

    • Example Video: Reviews Request

    • Google Review Script & Instructions for Staff

    • Quick Tip: Reviews for each location

    • Online Review Job Post (Word doc with social post text)

    • Online Review Job Post (PowerPoint design file template)

    • Advanced Techniques for Getting Google Reviews

  • 5

    Module 4: Maximize Your Online Presence

    • Module 4 Video: Maximize Your Online Presence

    • Workbook: Module 4: Maximize Your Online Presence

    • Google Posts

    • How Real Estate Agents Rank Higher on Google

  • 6

    Module 5: Grow Your Business-to-Business Database with Google

    • Module 5 Video: Grow Your Business-to-Business Database with Google

    • Workbook: Module 5: Grow Your Business-to-Business Database with Google

    • Real Estate Vendor List Template

    • Real Estate Vendor Program Scripts

  • 7

    Module 6: Additional Online Referral Lead Services

    • Module 6 Video: Additional Online Referral Lead Services

    • Workbook: Module 6: Additional Online Referral Lead Services

    • Online Lead Referral Sources

How to Succeed Online

What you need & how to do it

The shift to online is here to stay in the real estate industry. This course will teach you how to establish your local online presence, create Google Local Search Ads, maximize your digital reach, and guide you through every step of the process.

Immediate Takeaways and Course Features

At ICC we believe you should be able to immediately apply what you learn. As with all of our ICC Online Courses, helpful features like quizzes and action items at the end of each module are built-in to help keep you on track with your learning.

  • Learn about Local Services Ads and how to leverage them to dominate the local real estate market

  • Business profile best practices and how-to to create a profile that will showcase the value you provide

  • How to get reviews and use them to grow your business

  • Action Items at the end of each module to help you apply what you just learned

Social proof: reviews

5 star rating

Absolutely love this course!

Zachary G

As a small brokerage, we are always looking for innovate ways to generate leads online, but we have been blown away by the results as a result of taking this...

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As a small brokerage, we are always looking for innovate ways to generate leads online, but we have been blown away by the results as a result of taking this online course. No more Zillow leads for us!

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5 star rating

Incredible ROI with Google Local Services Ads

Alisha Williams

After getting gouged for years on premium lead sources, I came across ICC's course for Google Local Services Ads, and what a game changer! I booked my first ...

Read More

After getting gouged for years on premium lead sources, I came across ICC's course for Google Local Services Ads, and what a game changer! I booked my first listing presentation in less than two weeks, and since we received a great offer in 48 hours, the ROI from this option is amazing.

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5 star rating

A Great Way to Gain Listings

Monica H

Before taking this course, I took my Google My Business page for granted. The local services ads course helped me unlock the full potential of this course, a...

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Before taking this course, I took my Google My Business page for granted. The local services ads course helped me unlock the full potential of this course, and we have already picked up two listings and a local buyer.

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5 star rating

Gold Mine Lead Generation Course

Cheryl B

Our team has had some success with Google Adwords, but the Local Services Ads is a gold mine for local Realtors. It took less than a week for us to gain our ...

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Our team has had some success with Google Adwords, but the Local Services Ads is a gold mine for local Realtors. It took less than a week for us to gain our first listing, and our phone is ringing consistently.

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5 star rating

5-Star course for leads

Jacob C

If I could give this course a 10-star rating, I would. My wife and I manage a small team, and when we were introduced to this course, we were eager to put Lo...

Read More

If I could give this course a 10-star rating, I would. My wife and I manage a small team, and when we were introduced to this course, we were eager to put Local Services Ads to work. The response has been incredible, and we are excited to see what the future holds!

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Talk to a coach

Looking for personalized advice?

If you want expert advice tailored to your unique business needs, it's time to consider hiring a coach. Book a FREE coaching consultation session with your purchase of this course!

Brian Icenhower

Instructor

What are Local Services Ads (LSA) for Realtors? Our industry is shifting, again, thanks to technology.

Once upon a time, Zillow dominated the online lead scene. But recently we have seen a shift away from Zillow — so where do we go next? Why is Zillow going away? How is Zillow going away? Why should we be going someplace else? 

You’ve got a lot of questions, and so did we. Luckily for you, we got the answers, and we put them all together into this online course for you.

What Are You Waiting For?

Master online real estate - discover what you need to do, learn the best practices Top Producers use to generate and accelerate their businesses, and become the #1 realtor in your desired neighborhood!

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