Designed for all learning types

  • Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

  • Written Modules

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

  • Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

Course curriculum

Enrollment includes access to the following course materials for 6 months

    1. Schedule a Coaching Call

    2. Stay Connected via our REAL ESTATE AGENT ROUND TABLE Facebook Group

    3. Welcome to SOI!

    1. VIDEO: How to Create a Real Estate Sphere of Influence List - PART 1

    2. VIDEO: How to Create a Real Estate Sphere of Influence List - PART 2

    3. AUDIO: How to Create a Sphere of Influence List - PART 1

    4. AUDIO: How to Create a Sphere of Influence List - PART 2

    5. VIDEO: How to Set Up Your CRM

    6. Workbook: How to Create a Real Estate Sphere of Influence

    7. Instructor's Manual: How to Create a Real Estate Sphere of Influence List

    8. Presentation Outline: How to Create a Real Estate Sphere of Influence List

    9. Presentation: How to Create a Real Estate Sphere of Influence List

    10. Script: Update Database

    11. SOI Member Contact Form (fillable)

    12. Daily SOI Contact Form (fillable)

    13. SOI Call & Text Contact Cycle

    14. Script: Update Database & Direct Message

    1. VIDEO: Who Do You Know

    2. AUDIO: Who Do You Know?

    3. Workbook: Who Do You Know?

    4. Instructor's Manual: Who Do You Know?

    5. Presentation Outline: Who Do You Know?

    6. Presentation: Who Do You Know?

    7. Who Do I Know From These Industries? (fillable)

    8. QUIZ: Module 2 Part 1

    9. QUIZ: Module 2 Part 2

    10. Module 2 Action Steps

    1. VIDEO: How to Contact Your SOI

    2. AUDIO: How to Contact Your SOI

    3. Workbook: How to Contact Your SOI

    4. Instructor's Manual: How to Contact Your SOI

    5. Presentation Outline: How to Contact Your SOI

    6. Presentation: How to Contact Your SOI

    1. VIDEO: Create Your SOI Contact Plan

    2. AUDIO: Create Your SOI Contact Plan

    3. Workbook: Create Your SOI Contact Plan

    4. Instructor's Manual: Create Your SOI Contact Plan

    5. Presentation Outline: Create Your SOI Contact Plan

    6. Presentation: Create Your SOI Contact Plan

    7. Sample Contact Plans

    8. Sample Plan #1: The Basic

    9. Sample Plan #2: Giving to Get

    10. Sample Plan #3: Social Butterfly

    11. Monthly Mailer Topics

    12. QUIZ: Module 4

    13. Module 4 Action Steps

    1. VIDEO: How to Grow Your SOI

    2. AUDIO: How to Grow Your SOI

    3. Workbook: How to Grow Your SOI

    4. Instructor's Manual: How to Grow Your SOI

    5. Presentation Outline: How to Grow Your SOI

    6. Presentation: How to Grow Your SOI

About this course

  • $349.00
  • 204 lessons
  • 8 hours of video content

Immediate Takeaways and Course Features

This course includes downloadable assets so you can immediately put what you learn into practice. As with all of our ICC Online Courses, helpful features like quizzes and action items at the end of each module are built-in to help keep you on track with your learning.

  • SCRIPTS that help you incorporate friends, acquaintances, vendors and others into your SOI. SOI Referral Script Booklet, SOI Update Database Script, FB Direct Message Scripts, Update Database and Ask For Referral Script, Asking For Referrals Script, Vendors and Referrals Script, Presenting an Exclusive Buyers Agency Agreement Script, Handling Objections Scripts, and more.

  • FORMS AND LISTS to streamline processes and document your SOI. Daily Contact Form, SOI Member Contact Form, My SOI Contact Plan Form, Who Do I Know From These Industries Spreadsheet, Buyer Questionnaire and Lead Sheet, Seller Questionnaire and Lead Sheet, and more.

  • SAMPLE WORKSHEETS and questionnaires. Who Do I Know From These Industries Worksheet, How Does Your SOI Measure Up, and more.

  • QUIZ at the end of each module to promote retention of information and test your knowledge.

  • ACTION ITEMS at the end of each module to push you forward in your business and apply what you just learned.

  • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!

Reviews

Everything you need to grow and stay successful in your real estate business

“An investment in knowledge pays the best interest.” -Benjamin Franklin

Brian Icenhower

Instructor

Like all Icenhower training courses, I created SOI: Building A Referral-Based Sphere of Influence for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results. 

You are not an "average agent", so you need to employ the tried and tested ways of the nation’s Top Producers for always having an abundance of prospective buyers and sellers lined up — people who know who you are by name and "brand", who come to you first to list their property or to show them their next new one. 

Regardless of your specialty, location or client base, we’ll show you how to systematize your approach to SOI: Building A Real Estate Agent's Sphere of Influence and employ the tried and tested way of taking back control — or grabbing it perhaps for the first time — of your ability to generate a predictable number of Closed Transactions month after month. 

We’ll show you step-by-step how to grow your results year after year, and do it with no gaps in productivity or slumps in transaction activity, as you approach your business’s SOI Referral Database like a master.


Get Certified

Showcase Your Learning

After completing this course you'll be a Certified Referral Agent (CRA). Download the badge and add it to your LinkedIn profile or website, and print the certificate.

Grow your SOI, grow your Business

Whether you are an established real estate agent looking to grow your business, or a new real estate agent seeking to establish a book of business, this course can help you create the foundations that will lead to a prosperous future.
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