Designed for all learning types

  • Video Training

    In-depth professional video training on every module, presented by the author, Brian Icenhower.

  • Written Material

    Detailed and downloadable written modules with detailed graphics, scripts, spreadsheets, forms, and so much more.

  • Audiobook

    Since real estate agents are always on the move, your training must be too. This course provides a professional downloadable audiobook.

  • Certification Available

    Receive a printable certification and badge to put on your email, website, resume or LinkedIn Profile upon completion. CHC - Certified Hiring Coordinator

Course curriculum

  • 1

    Get Started Here!

    • HIRE eBook

    • HIRE Audiobook

    • Stay Connected via our REAL ESTATE AGENT ROUND TABLE Facebook Group

  • 3

    Module 2: The Job Description

    • Module 2: The job description

    • Creating a Job Description

    • Job Description: Administrative Assistant

    • Job Description: Buyer's Agent

    • Job Description: Showing Assistant

    • Graphic: Leverage Training Curve

  • 4

    Module 3: The DISC Assessment

    • Module 3: The DISC assessment

    • Identifying DISC Behavioral Profiles

    • Graphic: DISC Profiles

    • Graphic: DISC Behavioral Assessment

    • Script: "Applicant Denied" Email

    • Module 3: Get to know the DISC profiles

  • 5

    Module 4: Advertising the Job

    • Module 4: Advertising the job

    • Advertising the Job: Getting into action

    • Online Job Post: Administrative Position

    • Online Job Post: Sales Position

    • Script: Facebook Job Ad

    • Script: Calling Affiliates

    • Script: Calling SOI Contacts

    • Script: "Thank you for your interest" email

  • 6

    Module 5: Reviewing Applications, Getting Behavioral Assessments

    • Module 5: Reviewing applications, getting behavioral assessments

    • Reviewing Applications & Getting Behavioral Assessments

    • DISC Email Instructions Template

  • 7

    Module 6: The Phone Screening Interview

    • Module 6: The phone screening interview

    • Who to Look For: The phone screening interview

    • Phone Screening Worksheet (fillable)

    • Follow-Up Phone Screening Worksheet (fillable)

    • The DISC Profiles

    • The DISC Behavioral Assessment

  • 8

    Module 7: In-Person Interview

    • Module 7: The in-person interview

    • The In-Person Interview

    • In-Person Interview Form (fillable)

  • 9

    Module 8: Reference Checks

    • Module 8: Reference checks

    • Reference Check Worksheet (fillable)

  • 10

    Module 9: Compensation Considerations & the Final Offer

    • Module 9: Compensation considerations & the final offer

    • Compensation Considerations & the Final Offer

    • Offer Letter for Administrative Staff

    • Offer Letter for ISA to Sales Agent

    • Offer Letter for Sales Agents

    • New Employee Information Card (fillable)

  • 11


    • Conclusion

    • Appendix

Immediate Takeaways and Course Features

This course includes downloadable assets and resources so you can immediately put what you learn into practice.

  • SCRIPTS Applicant Denied Email, Facebook Job Ad, Calling Affiliates, Calling SOI Contacts, Thank You For Your Interest Email, and more.

  • FORMS AND LISTS to streamline processes. DISC Email Instructions Template, Phone Screening Worksheet, DISC Behavioral Assessment, In-Person Interview Form, Reference Check Worksheet, Offer Letter Templates, New Employee Information Card, and more.

  • GRAPHICS to illustrate key concepts. The First Quarter Checkmark, The Hiring Process Overview, Leverage Training Curve, DISC Profiles, and more.

  • JOB DESCRIPTIONS so you don't have to reinvent the wheel. Job Descriptions for Administrative Assistant, Buyer's Agent, Showing Agent, Online Job Posts, and more.

  • OPTIONS for how you learn best. Each module provides a downloadable PDF chapter as well as a featured video of Brian Icenhower, teaching the topic at hand. At the beginning of the course, you are also provided with a full audiobook to listen to. So however you learn best -- we have an option for you!

Hire the RIGHT person for the job, and they will make you money.

Hire the WRONG person, and they will cost you time and money! Learn how to make smart and strategic hires.

Talk to a coach

If you've been considering hiring a coach, now's the time. Book a FREE coaching consultation session with your purchase of this course!
talk to a real estate coach

"The secret of my success is that we have gone to exceptional lengths to hire the best people in the world." Steve Jobs

Brian Icenhower


Nine simple but vital steps, this course walks you through the optimal hiring process so that you can get the right person hired the first time around. The whole hiring process is designed for busy professionals who don’t have a lot of time to invest in hiring but still need to make a smart and selective hire. 

Whether you’re hiring administrative staff or commission-based sales agents, we walk you through every step carefully and completely and make the entire process very simple and accessible.

Make a smart and selective hire.

Your business depends on it.

This course provides all of the necessary materials to compile a complete "Hiring Operations Manual" for your real estate business. Complete with job descriptions, online job posts templates, interview worksheets, reference check forms, compensation structures, offer letters and so much more, this process will ensure that you attract a large number of quality applicants to ultimately hire the most talented people for your team.