Multi-format mastery

Dive into 6.5 hours of video training, detailed written modules with forms and spreadsheets, plus an audiobook—engaging every learning style

Real-world systems + tools

Get scripts, scoreboards, checklists, onboarding calendars, and a leadership dashboard to implement from day one

Leadership that scales

Learn how to build a production-focused environment, coach productively, and lead retention-driven recruiting for long-term brokerage success

About the course

Broker Leadership empowers broker-owners and team leaders with a complete leadership toolkit to elevate their brokerage. Led by Brian Icenhower, this course includes 77 lessons across 6.5 hours of transformative video content, detailed downloadable modules, and a full audiobook—ideal for busy professionals. Explore modules that guide you through goal setting, team structure, onboarding, office training, and performance tracking. You’ll gain access to checklists, scoreboards, leadership dashboards, and scripts—designed for immediate implementation. Plus, the course includes real-world systems for coaching, recruiting, accountability, and productivity, giving you the frameworks you need to lead with confidence. Upon completion, you’ll earn the “Certified Brokerage Manager” designation and a printable certificate to showcase your leadership credibility. Plus, enjoy 6 months of access to tools and updates, along with an invitation to the Real Estate Agent Round Table Facebook community.

Brian Icenhower, Instructor

I designed Broker Leadership to help broker owners and team leaders on a growth path that helps their entire organization succeed. I'm so excited to introduce this course to you. It's a high-powered course, whether you're running a real estate brokerage or real estate team ... any real estate organization or company, really. Typically, you have a leadership team (or you'd like to have one) and you have agents within your organization as well. You will learn about business planning and goal setting for your own leadership team, and also strategies and tactics for helping your agents with business planning and goal setting. Onboarding systems, orientation systems for new agents and staff members, and training systems for your team are all a huge part of this Broker Leadership course. You'll also learn recruiting and growth stratgies. We have systems and tools for you to use to ensure your company grows the way you want it to with the type of agents in place so that you're succeeding on a high level. Together, we will create a production-centric culture in your office, without all the drama and negative mindsets that so often infiltrate organizations in our industry. In this course you'll have access to ICT's award-winning coaching and training systems, structures and tools to help you implement them, as well as workbooks and tools for in-person training at your office. Learn how to scale your organization and diversify your business so you can always increase your income along with addingmore personal time for you and your leadership team. This is one of our most robust, lengthy courses to date, by far the most detailed and thorough course for real estate leaders that has ever been created.

Curriculum

22 Chapters · 80 Lessons

  1. 1

    Get Started Here

    1. (Included in full purchase)

      Join the Real Estate Agent Round Table Facebook Group

    2. (Included in full purchase)

      Welcome to Broker Leadership!

  2. 2

    Module 1: The 5 Components of a High-Producing Team

    1. (Included in full purchase)

      Video: The 5 Components of a High-Producing Team

    2. (Included in full purchase)

      Workbook: Module 1 - The 5 Components of a High-Producing Team

    3. (Included in full purchase)

      Leader Vs. Manager Chart 1

    4. (Included in full purchase)

      5 Components of a High-Performing Real Estate Team Graphic

    5. (Included in full purchase)

      Module 1 Action Steps

  3. 3

    Module 2: Viral Goals are SMART

    1. (Included in full purchase)

      Video: Viral Goals are SMART

    2. (Included in full purchase)

      Workbook: Module 2 - Viral Goals are SMART

    3. (Included in full purchase)

      SMART Goals Graphic

    4. (Included in full purchase)

      Module 2 Action Steps

  4. 4

    Module 3: Viral Goals Spread to the Team

    1. (Included in full purchase)

      Video: Viral Goals Spread to the Team

    2. (Included in full purchase)

      Workbook: Module 3 - Viral Goals Spread to the Team

    3. (Included in full purchase)

      Small Team Organizational Structure (fillable)

    4. (Included in full purchase)

      Midsize Team Organizational Structure - Traditional (fillable)

    5. (Included in full purchase)

      Midsize Team Organizational Structure - Hybrid (fillable)

    6. (Included in full purchase)

      Large Team Organizational Structure - Traditional (fillable)

    7. (Included in full purchase)

      Large Team Organizational Structure - Hybrid (fillable)

    8. (Included in full purchase)

      Module 3 Action Steps

  5. 5

    Module 4: Agent Onboarding Calendar

    1. (Included in full purchase)

      Video: Agent Onboarding Calendar

    2. (Included in full purchase)

      Workbook: Module 4 - Agent Onboarding Calendar

    3. (Included in full purchase)

      Team Onboarding Calendar Weeks 1-8

    4. (Included in full purchase)

      Module 4 Action Steps

  6. 6

    Module 5: Recruiting Needs Analysis Appointment

    1. (Included in full purchase)

      Workbook: Module 5 - Recruiting Needs Analysis Appointment

    2. (Included in full purchase)

      Video: Recruiting Needs Analysis Appointment

    3. (Included in full purchase)

      Needs Analysis Steps Graphic

    4. (Included in full purchase)

      Module 5 Action Steps

  7. 7

    Module 6: Training a Recruiter

    1. (Included in full purchase)

      Training a Recruiter

  8. 8

    Module 7: First Quarter Checklist

    1. (Included in full purchase)

      Video: First Quarter Checklist

    2. (Included in full purchase)

      Workbook: Module 7 - First Quarter Checklist

    3. (Included in full purchase)

      First Quarter Checklist for Teams

    4. (Included in full purchase)

      Module 7 Action Steps

  9. 9

    Module 8: Office Training Calendar

    1. (Included in full purchase)

      Video: Office Training Calendar

    2. (Included in full purchase)

      Workbook: Module 8 - Office Training Calendar

    3. (Included in full purchase)

      Real Estate Office Brokerage Training Calendar

    4. (Included in full purchase)

      Module 8 Action Steps

  10. 10

    Module 9: Focus on Activities to Grow

    1. (Included in full purchase)

      Video: Focus on Activities to Grow

    2. (Included in full purchase)

      Workbook: Focus on Activities to Grow

    3. (Included in full purchase)

      Module 9 Action Steps

  11. 11

    Module 10: Cultivate Personal Responsibility

    1. (Included in full purchase)

      Video: Cultivate Personal Responsibility

    2. (Included in full purchase)

      Workbook: Module 10 - Cultivate Personal Responsibility

  12. 12

    Module 11: Public Accountability

    1. (Included in full purchase)

      Workbook: Module 11 - Public Accountability

    2. (Included in full purchase)

      Video: Public Accountability

    3. (Included in full purchase)

      Module 11 Action Steps

  13. 13

    Module 12: The Essential Tool for Coaching Productivity

    1. (Included in full purchase)

      Video: The Essential Tool for Coaching Productivity

    2. (Included in full purchase)

      Workbook: Module 12 - The Essential Tool for Coaching Agent Productivity

    3. (Included in full purchase)

      ICC Business Tracker

    4. (Included in full purchase)

      Module 12 Action Steps

  14. 14

    Module 13: How to Motivate Agents

    1. (Included in full purchase)

      Video: How to Motivate Agents

    2. (Included in full purchase)

      Workbook: Module 13 - How to Motivate Agents

    3. (Included in full purchase)

      Module 13 Action Steps

  15. 15

    Module 14: Create a Production-Centric Environment

    1. (Included in full purchase)

      Video: Create a 'Production-Centric' Environment

    2. (Included in full purchase)

      Workbook: Module 14 - Create a Production-Centric Environment

    3. (Included in full purchase)

      Realtor Group Call Session - The Complete Guide

    4. (Included in full purchase)

      Module 14 Action Steps

  16. 16

    Module 15: Tracking Activities

    1. (Included in full purchase)

      Video: Tracking Activities

    2. (Included in full purchase)

      Workbook: Module 15 - Tracking Activities

    3. (Included in full purchase)

      Leadership Dashboard

    4. (Included in full purchase)

      Module 15 Action Steps

  17. 17

    Module 16: Broker-Manager Dashboard

    1. (Included in full purchase)

      Broker-Manager Dashboard

    2. (Included in full purchase)

      Workbook: Module 16 - Broker-Manager Dashboard

    3. (Included in full purchase)

      Broker Manager Dashboard Slides

    4. (Included in full purchase)

      Module 16 Action Steps

  18. 18

    Module 17: The Recruiting & Retention Mindset

    1. (Included in full purchase)

      Video: The Recruiting & Retention Mindset

    2. (Included in full purchase)

      Workbook: Module 17 - The Recruiting & Retention Mindset

    3. (Included in full purchase)

      Recruiting & Retention 10-10-5

    4. (Included in full purchase)

      Module 17 Action Steps

  19. 19

    Module 18: Create a Growth-Oriented Business

    1. (Included in full purchase)

      Workbook: Module 18 - Create a Growth-Oriented Business

    2. (Included in full purchase)

      Video: Create a Growth-Oriented Business

    3. (Included in full purchase)

      Team Onboarding Calendar Weeks 1-8

    4. (Included in full purchase)

      Module 18 Action Steps

  20. 20

    Module 19: The Broker-Manager Business Plan

    1. (Included in full purchase)

      Video: The Broker-Manager Business Plan

    2. (Included in full purchase)

      Workbook: Module 19 - The Broker-Manager Business Plan

    3. (Included in full purchase)

      1-3-5 Single Page Business Plan Broker Owner - sample

    4. (Included in full purchase)

      1-3-5 Single Page Business Plan Broker Owner - fillable

    5. (Included in full purchase)

      Module 19 Action Steps

  21. 21

    Module 20: The Future of Teams & Brokerages

    1. (Included in full purchase)

      Video: The Future of Teams & Brokerages

    2. (Included in full purchase)

      Workbook: Module 20 - The Future of Teams & Brokerages

    3. (Included in full purchase)

      Module 20 Action Steps

  22. 22

    Module 21: Start Your Own Licensing School

    1. (Included in full purchase)

      Video: How Real Estate Brokers Start Their Own Licensing School

Level up your leadership.

Ready to elevate your brokerage? Enroll now in Broker Leadership and start building a high-performing organization with proven systems, tools, and coaching.

$249.00

Enroll now