Course curriculum

  • 1

    Get Started Here!

    • Schedule a Coaching Call

    • SOI eBook

    • SOI Audiobook

    • Sphere of Influence (SOI) Referral Scripts Booklet

    • Stay Connected via our REAL ESTATE AGENT ROUND TABLE Facebook Group

  • 2

    Module 1: Your Book of Business

  • 3

    Module 2: Who Do You Know?

    • Module 2: Who do you know?

    • Who Do You Know?

    • Who Do Know from These Industries?

    • Script: Update Database & FB Direct Message

    • Quiz: Module 2

    • Action Steps

  • 4

    Module 3: Your SOI Contact Plan

    • Module 3: Your SOI contact plan

    • Your SOI Contact Plan: The communication bouquet

    • My SOI Contact Plan

    • Action Steps

    • Quiz: Module 3

  • 5

    Module 4: What's Your Number?

    • Module 4: What's your number?

    • Your SOI and Your Income

    • Script: Update Database & Ask for Referral

    • Quiz: Module 4

    • Action Steps

  • 6

    Module 5: Feed the Machine

    • Module 5: Feed The Machine

    • Feed the Machine: Growing your SOI

    • Script: Asking for Referrals

    • Quiz: Module 5

    • Action Steps

  • 7

    Module 6: Your SOI Means Business

    • Module 6: Your SOI means business

    • Your SOI Means Business

    • Script: Vendors and referrals

    • Quiz: Module 6

    • Action Steps

    • Who Do I Know from These Industries worksheet

    • Who Do You Know from These Industries spreadsheet

  • 8

    Module 7: The Buyer Lead Conversion Process

    • Module 7: The buyer lead conversion process

    • Part One: Buyers don't know what they don't know

    • Part Two: From contact to appointment

    • Part Three: Buyer and lender consultations

    • Part Four: Making things official

    • Script: Presenting the exclusive buyer agency agreement

    • Script: Handling objections to signing the buyer agency agreement

    • Script: MLS Auto-Prospecting

    • Buyer Questionnaire & Lead Sheet

    • Quiz: Module 7

    • Action Steps

  • 9

    Module 8: The Seller Lead Conversion Process

    • Module 8: The seller lead conversion process

    • Part One: Overcoming common objections

    • Part Two: Getting answers

    • Part Three: The pre-listing packet

    • Part Four: The kitchen table consultation

    • Seller Lead Sheet

    • The Listing Consultation Script

    • Scripts for Listing Consultation Objections about Price

    • Urgency Objections

    • Objections about Finding a Home to Buy Before Listing

    • Overcoming Objections about Paying a Commission

    • Action Steps

    • Quiz: Module 8

  • 10

    Module 9: Do You Have the Time?

    • Module 9: Do you have the time?

    • Part One: Parkinson's Law and your priorities

    • Part Two: Taking it further

    • The Top Producing Realtor's Daily Schedule

    • Sample Weekly Calendar

    • The Erase and Replace Rule

    • Graphic: The Eisenhower Decision Matrix

    • Quiz: Module 9

    • Action Steps

  • 11

    Module 10: Time to Get Social

    • Module 10: Time to get social

    • Time to Get Social

    • Quiz: Module 10

    • Action Steps

  • 12

    Module 11: Stay on Track

    • Module 11: Stay on track

    • Stay on Track

    • Quiz: Module 11

    • Action Steps

  • 13

    Module 12: Client Events

    • Module 12: Client events

    • Everyone Loves a Party

    • Quiz: Module 12

    • Action Steps

    • Client Appreciation Events Packet

  • 14

    Module 13: Open Houses

    • Module 13: Open houses

    • Open Houses

    • Script: Scheduling an Open House

    • Script: Promoting Your Open House

    • Script: Security and insurance for open houses

    • Script: Follow-ups for potential buyers

    • Script: Follow-up and dialogue for neighbors and sellers

    • Quiz: Module 13

    • Action Steps

  • 15

    Module 14: Develop Referrals from Existing Clients

    • Module 14: Develop referrals from existing clients

    • Develop Referrals from Existing Clients

    • Scripted Asks

    • Script: Past client follow-up

    • Quiz: Module 14

    • Action Steps

  • 16

    Module 15: Online reviews to build business

    • Module 15: Online reviews to build business

    • Online Reviews to Build Business

    • Five-Star Reviews Can Generate Leads!

    • Quiz: Module 15

    • Action Steps

    • Leave Us a Review Social Media Template

  • 17

    Module 16: Previewing properties to get listings

    • Module 16: Previewing properties to get listings

    • Previewing Properties to Get Listings

    • Benefits of Previewing Property

    • Script: Door-knocking after previewing property

    • Quiz: Module 16

    • Action Steps

  • 18

    Module 17: MLS for Success

    • Module 17: MLS for Success

    • Using MLS Search Updates to Provide Client Value

    • Script: Neighborhood Auto Email Drip

    • Script: Geographic farming auto email drip

    • Script: Seller lead auto email drip

    • Script: Buyer auto prospecting search

    • Listing eAlert Campaign Promotional Ad (fillable)

    • Quiz: Module 17

    • Action Steps

  • 19

    Module 18: The Annual Property Analysis

    • Real Estate Scripts for Past Clients - The Annual Property Analysis

    • Annual Property Analysis

    • Annual Property Analysis Presentation

    • Workbook For SOI Module 18

    • Real Estate Agent Communication Skills: Creating Value and the FORD Questions

  • 20

    Post-Course Survey

    • Post-Course Survey